Key Responsibilities
Content Creation: Develop engaging, creative, and high-quality content for various social media platforms, including but not limited to, Facebook, Twitter, Instagram, and LinkedIn. Generate multimedia content, such as images, videos, infographics, and animations, to effectively convey the company's messages and values.
Community Engagement:Monitor and respond to user comments, messages, and inquiries on social media platforms promptly and professionally. Foster meaningful interactions with the online community, building a strong brand following and customer loyalty.
Analytics and Reporting: Track, analyse, and report on social media performance metrics, such as engagement rates, follower growth, and content reach. Utilise insights to refine strategies and make data-driven recommendations.
Social Advertising: Assist in planning and executing social media advertising campaigns to enhance visibility and reach the target audience effectively.Stay
Abreast of Trends: Stay updated with the latest social media trends, algorithm changes, and best practices to adapt strategies accordingly.
Qualifications:
2 - 6 years of relevant experience in social media management and content creation.
Familiarity with design software and basic photo/video editing skills are a plus.
Proficiency in using social media platforms, social media management tools, and analytics tools.
Strong written and verbal communication skills.
Creative mindset with the ability to generate innovative ideas for content.Basic understanding of digital marketing principles.
Join us at Pesto Tech and be a part of a collaborative and dynamic team that's shaping the future of technology. If you're passionate about social media, creativity, and making a meaningful impact, we'd love to hear from you!
At Pesto, we value talent density a lot. We believe when people who’re talented & are amazing human beings - we think magic happens. If you’re someone who fits into our culture - we’d love to hear from you! We’ll make sure we make the next few years memorable for all of us.
Alternatively, we'd highly recommend you to not apply in case you don't associate with our culture. We believe no one is a bad/good employee - we want to make sure you enjoy working at Pesto & everyone else enjoys working with you as well. We'd recommend you go through this document to help you get a better understanding of our culture & only apply if you reflect well with it.
