Expert knowledge of Facebook ad formats, targeting, and optimization tactics
Strong analytical and reporting skills
Creative thinking and good graphic design skills
Results-driven work ethic
Job Description : Facebook Ads Manager
As the Facebook Ads Manager, you will be responsible for managing the complete Facebook advertising needs of our clients. This includes campaign setup, optimization, and reporting.
Key Responsibilities:
Consult with clients to understand their business goals and create Facebook ad strategies and campaigns accordingly.
Design creative assets like images, videos, carousel ads as per Facebook ad formats and client needs.
Setup campaign budgets, target audiences, bidding strategies and optimize campaigns for maximum performance.
Track campaign metrics like impressions, clicks, leads, sales in real-time and optimize campaigns based on performance.
Generate performance reports on a weekly/monthly basis highlighting key metrics and insights.
Stay updated with latest Facebook advertising features and tools.
Consult clients on new opportunities, features, and best practices in Facebook advertising.
Manage campaign budgets efficiently to maximize ROI.
Work with other teams like graphic designing, web development etc. for a seamless client experience.
Achieve business goals like brand awareness, traffic, lead generation, and sales set by clients.